Three reasons why building firms should use hoardings

When people think of building site signage, safety signs are often the first to spring to mind.

While they are, of course, important, hoardings are another sign type that can make sense for construction firms. Here are some reasons why.

Brand marketing

Hoardings essentially provide the opportunity to promote your business while you carry out current construction projects. Smartly designed hoardings that feature dynamic imagery and the details of your company will be seen by everyone who walks past the site, which can be a potent marketing tool.

Building goodwill

Construction works are inevitably disruptive for people living in the surrounding area. While there is nothing you can do about the noise and mess involved, you can foster goodwill by using hoardings.

Adding the expected timeline for completion of the work will help people find ways of working around the disturbance and ensure they know how long it will last. Good public relations (PR) is something that no company can afford to neglect.

Additional security

Hoardings can act as a barrier to the public, preventing anyone from entering the construction site who is not supposed to be there. This will make them a valuable addition to your on-site safety measures, which are usually aimed more at workers using the site.

You can also use some of the hoarding space to highlight any access restrictions and possible dangers for people who are walking past the site.

At Ainsley Signs, we are known for creating quality customised hoardings signage in Manchester for the construction industry. Call now for more information.