Tips for designing impressive pull up banners

Whether you are running a retail outlet or promoting your company at a trade show, pull up banners can be a useful asset. They are a great portable form of advertising, but you need to get the design of them right if they are to have a positive impact. This blog will offer a few tips for doing so.

Can the clutter

If you include too much information on your banner, the result will be a cluttered and confusing mess. Bear in mind that many people will see it for the first time from some distance away – so you want it to be legible to them. Work out a single idea or message and focus on that.

Make the imagery excellent

Adding an image to your banner will give it more visual impact, but any image you use must be high quality. Try to source ones that have been professionally photographed and that are in HD (high definition). Images that are pixelated or blurred will damage the overall effect and can make your company look cheap and amateurish.

Keep it consistent

Your company will have a brand identity, complete with logo and colour scheme. These should be at the heart of your pull up banner, because that will reinforce brand recognition. If you use completely different colours, this will just confuse the public.

Add a call to action

Any pull up banner you are designing should feature a call to action. Think about what you want readers to do.

For top notch pull up banners in Manchester, call Ainsley Signs today.