Three tips for making your directional signage work

Directional signage is crucial for helping people find their way around your business headquarters. Therefore, both the design and placement of directional signs need to be absolutely right. Here are three tips to ensure that your directional signs work as well as they should.

Make them match your brand

Any form of business signage should match up with the company’s brand, because otherwise it is confusing for the public. This is the last thing you want with signs that are supposed to help people navigate their way around. Matching the signage with the brand will be even more critical if you share a business complex with other firms. Remember this when choosing a font and a colour scheme.

Always prioritise accessibility

When it comes to design and the placement, accessibility should be a priority. In design terms, this means high contrast colours that are easy for people to read. It can also mean considering issues like colour blindness when selecting them. A further design accessibility tip is to incorporate tactile or audio elements for people with sight or hearing problems.

In terms of the placement, it means putting the signs at heights where they can be seen by everyone, including those in wheelchairs.

Test for success

A final tip would be to test both the design and placement system of your directional signage. Use someone new to the building so you can find out if they can navigate around successfully.

If you want your directional signs created by one of the best sign makers in Manchester, call Ainsley Signs now.