Three tips for adding writing to your business van

Adding writing to your business van can be a tremendously valuable form of advertising – especially for smaller companies focused on local trade. It will mean that your vans provide free mobile advertising every time they are in use. This makes it an efficient and cost-effective use of your resources.

There are some things to consider before going ahead though.

Make sure the key details are there

There are certain bits of information that must always be included in business vehicle writing. The main ones are the name of your company, its telephone number, its email address and the URL of the business website. You could also consider including a call to action, such as ‘contact us now for a quote’.

Stick with a streamlined design

A streamlined design is the way to go, because it will be more attractive and easier for people to read. Bear in mind that the van will often be on the move, which limits the amount of time that people have to read the information. Put the design emphasis on the important information and resist the temptation to say too much.

Go for a consistent theme

If you are adding writing to more than one van, you must make sure that the overall theme is consistent across all of them. That means the same basic information and colour scheme should be used each time. You need to construct a coherent and instantly recognisable brand if you want to maximise the impact.

For top quality vehicle livery in Manchester, contact Ainsley Signs today.