Three benefits of an illuminated sign

If your business is based in the heart of a big city like Manchester, you will face greater challenges to getting noticed. All around you will be other ambitious companies competing for attention. This is where an illuminated sign can give you an edge. Keep reading to find out how your company can benefit from one of these.

Better visibility after dark

It can be hard for a business to stand out after dark – a murky British autumn and winter makes buildings appear to blend into each other. This will not be a problem if you have a sign with lights that can be switched on though. No one can fail to spot an illuminated sign after dark. Bear in mind too that Britain gets dark early for much of the year – so your sign can be used in the afternoon as well as at night.

Rise in footfall

Because an illuminated sign attracts attention, it is guaranteed to increase your customer footfall. It is simple logic to say that, if more people are aware of your business, you will get more custom. You can help to maximise that benefit by making sure that the sign is clearly and attractively designed. Make the lighting and colour scheme warm and enticing.

Long-term durability

The LED solutions that are most often used for illuminated signs these days are extremely durable and weather-resistant. This means they will stay looking good even in the midst of heavy rain and gale force winds.

For great custom illuminated signs in Manchester, call Ainsley Signs now.