The latest trends in business signage

Because the business world is always changing, business signage has to change too. This means there are always exciting new trends bubbling under, and tapping into them can give your company an edge. Here are some of the hot new trends in business signage.

A commitment to sustainability

One of the most important of those trends is a growing commitment to sustainability in the manufacturing of signage. In practice, this translates into companies choosing LED lighting for their illuminated signs, because it is much more energy efficient than the alternatives. It also means greater use of recyclable materials such as aluminium. Sustainable signage will let you attract the sort of consumers who take environmental issues seriously.

Greater use of digital printing

More companies than ever are not content to leave the walls of their offices and premises blank. They are recognising that those surfaces can be a valuable promotional canvas, as well as a way to boost employee morale. This is leading to an increase in the amount of digital printed signage on walls and floors. Companies are using this method to get their logos and colourful brand messaging added to those surfaces. In addition to being a promotional tool, this also makes them more visually attractive.

More architectural integration

A third trend is to make the signage absolutely integral to the design of the business premises, instead of an afterthought. This means that professional sign companies are being involved during the actual construction process, rather than their services coming in later. This is leading to signage that fits its surroundings better.

For the best quality illuminated signs in Manchester, call Ainsley Signs.