Four vehicle livery mistakes to avoid

Getting graphics added to your business vehicles can turn them into free mobile advertising for your company.

For it to work well, the graphics must be smartly designed and produced. Check out these common vehicle livery mistakes to avoid making them yourself.

Graphics overkill

One mistake that companies often make is to go overboard with their vehicle graphics. The idea seems to be that making them as loud as possible will attract the most attention, but it will be of no use if people can’t read the text. Graphics that are too busy or bright will distract from the key information.

Too much text

The opposite mistake is to try to include too much writing in the livery. Of course, you want to communicate the essentials to people, but that is all. The name and contact details of the firm are the only necessary text. You may wish to add your slogan if it is short and snappy though.

Unreadable writing

People need to be able to see exactly what is on your business vehicles. Therefore, a fancy design should never be prioritised above readability. The ideal font style will be one that does not have too many curves.

Bad placement

A big part of successful vehicle livery is thinking ahead about where all elements will be positioned. The business name and call to action should be high visibility, and you must also avoid blocking any windows on the vehicle.

Here at Ainsley Signs, we create professional vehicle graphics in Manchester. Why not get in touch today, and place an order?